Victoria welcomes first SUPA VALU

Annette K. Brown


SUPA VALU Delahey formally commenced trading this week, bringing “supa savings” to customers in Melbourne’s north-west suburbs.

The shop is owned by Morgan’s IGA Supermarkets and beforehand traded as Morgan’s SUPA IGA Delahey.

Taking care of Director Neal Morgan states the opening, which followed 6 months of spectacular refurbishments (trading all over) was excitedly welcomed by buyers.

“It’s been a incredibly profitable opening. In all probability one of the most effective openings I can try to remember going back again a very long time,” he says.

With many consumers experiencing steep rises in cost of living, the opening of SUPA VALU could not have occur at a improved time, he adds.

“This has been in the works for 3 or 4 yrs, but of program, Covid and the lockdowns bought in the way. No a person understood inflation was heading to skyrocket like this, but it has, and the persons in Delahey are loving our present, we’re obtaining smashed.”

Talking with Retail Globe in advance of the store’s first weekend of trade, Mr Morgan suggests the staff are bracing them selves for extra crowds.

“We’re doing work tricky to maintain replenished. There is a good deal of stock coming in from the Metcash warehouse and immediate from suppliers. We really don’t want to disappoint any person, so we’re doing work really hard on our conclusion to get stuff back on the shelves.”

Mr Morgan extended his thanks to the Metcash team for their “incredible guidance and resources” in finalising the retailer.

“We were being battling a headwind of labour shortages, Covid absenteeism, tools and supply issues, stock shortages – it was just endless. It took a massive team exertion involving Metcash and Morgans to in fact get it off the floor. I’m satisfied that we bought it done on time. It was an completely tremendous hard work.”

SUPA VALU Delahey is found on Taylors Road and is open up 7am-10pm day-to-day.

The warehouse-model retailer purchases and displays goods in bulk to minimize down on fees and passes the savings on to prospects

“It’s definitely thrilling and I imagine Metcash and Morgan’s have absolutely nailed it,” Mr Morgan claims.


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