Shopping app Her Black Book launches cashback in time for Australian Fashion Week

Annette K. Brown


Quality shopping app Her Black E book has added cashback rewards to its system in advance of Australian Style Week, which kicks off on Monday. 

Her Black E book is the brainchild of Sali Sasi and Julie Stevanj, the sisters behind Stylerunner. The pair introduced their most up-to-date entrepreneurial undertaking last Oct, and in February, lifted $1.6 million in Seed funding, with ASX-stated Touch Ventures amid its backers.

The application is intended to attract and interact Gen Z, Millennials and discerning ladies who love to shop for trend and components.

Stevanja reported the new cashback feature allows brand names to give customers authentic money back when they make a acquire for the duration of a specified promotional window. 

“We’re thrilled to deliver cashback rewards  to the gals of Australia from a lot of of their favorite makes, together with Internet-A-Porter, Guess,  Estee Lauder, SSENSE, ModelCo, Jurlique and lots of additional,” she stated.

“Females are generating purchases  every single working day throughout vogue, magnificence, journey and homewares and leaving dollars on the desk.  Anything we are hoping to support bridge through our searching app.” 

Her Black E-book is an formal husband or wife of Afterpay Australian Vogue 7 days, which runs from May 9-23.

Stevanja claimed the timing was best to launch their newest incentive and share with men and women at Vogue Week. For people who cannot be there for the Her Black E-book activation, they’ve produced the ‘Shop Australian’ Shopping Festival’ on the app.

“From the comfort of their dwelling and in the palm of their fingers, consumers can store exceptional promotions across  many legendary Australian models, including Anna Quan, Lee Mathews, SNDYS, Saturday the Label,  Reliquia Jewellery, In the Roundhouse, Naked Sundays,” she explained.

Extra that 500 makes have signed on, and brand names can spouse instantly through Her Black Book’s spouse portal, or join through affiliate channels this sort of as Commission Manufacturing unit, Awin and Rakuten.

The ‘freemium’ application, out there on iOS and Android, makes it possible for person to down load and search presents and promotions, which includes cashback for no cost, with the solution to subscribe to 12, 6, or 3 months for complete access to flash revenue listings and notifications from most well-liked models.



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